ETAFE TEGA SOPHIA

Social Media Manager

Abuja, NG.

About

Results-driven Social Media Manager with a proven track record in significantly boosting brand visibility and engagement across Instagram, Facebook, and TikTok. Expert in crafting data-driven content strategies, leading to a 45% increase in engagement and 20% follower growth within two months. Adept at video editing, campaign scheduling, and performance analytics, I leverage creativity and insights to build authentic online connections and achieve measurable growth for businesses.

Work

GraceCoast Modern Market

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Social Media Manager

Nigeria

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Summary

Managed social media presence for GraceCoast Modern Market, developing content strategies and executing campaigns to enhance brand visibility and engagement.

Highlights

Developed and executed a strategic content plan, ensuring consistent and engaging social media presence aligned with brand objectives.

Produced and edited compelling video and visual content, ensuring alignment with the brand's unique tone and aesthetic.

Managed comprehensive social media operations, cultivating a cohesive and professional online presence for the market.

Crafted highly relatable content that significantly resonated with the target audience, boosting brand awareness.

Ensured meticulous consistency and timely publication of all social media content, optimizing audience reach and engagement.

Businete Digital Agency

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Social Media Manager Internship

Nigeria

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Summary

Managed social media initiatives for Businete Digital Agency, focusing on content creation, audience engagement, and campaign execution to boost brand visibility.

Highlights

Achieved a 45% increase in engagement rate within two months by implementing a consistent posting schedule and proactive audience interaction strategies.

Produced engaging video content that enhanced brand visibility and drove a 20% growth in follower count.

Partnered with the marketing team to develop and launch trend-based campaigns, significantly boosting brand awareness and reach.

Volunteer

Volunteer

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Women Techmakers Warri

Supported Women Techmakers Warri events by managing community interactions, capturing highlights, and ensuring brand consistency.

Highlights

Monitored and managed live event engagement, responding to inquiries and maintaining an active online presence to foster community interaction.

Captured and showcased event highlights via live coverage, photography, and post-event content, significantly strengthening audience connection.

Coordinated with speakers, partners, and volunteers to ensure consistent brand messaging and timely updates throughout event lifecycle.

Social Media Revamp Volunteer

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OKEBEST-COLLECTION

Revamped social media accounts for OKEBEST-COLLECTION to improve visibility and engagement.

Highlights

Successfully revamped Instagram and Facebook business accounts, leading to improved online visibility and enhanced audience engagement.

Social Media Manager

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Growth Impact Network

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Managed social media activities for Growth Impact Network, focusing on content curation, engagement, and online reputation management.

Highlights

Strategically planned and curated diverse content, ensuring strict alignment with the brand's visual identity, tone, and core messaging.

Consistently scheduled and published engaging posts, enhancing audience engagement and maintaining strong online visibility.

Directed daily social media operations, guaranteeing cohesive and consistent communication across multiple platforms.

Utilized performance analytics to refine social media strategies, significantly improving audience engagement and content effectiveness.

Actively engaged with followers across all channels (comments, DMs, mentions) to foster community and build relationships.

Proactively responded to feedback and managed online reputation, maintaining a positive brand image.

Cultivated strong relationships with community members and stakeholders through consistent and empathetic interaction.

Ensured the continuous maintenance of a professional and positive brand image across all digital touchpoints.

Education

Ambrose Alli University, Ekpoma

Ekpoma, Edo State, Nigeria
B.Sc. Botany

Languages

English

Certificates

Virtual assistant

Content Marketing

Skills

Research

Communication

Time Management

Analytics & Data Interpretation

Google Analytics.

Paid Advertisement

Copywriting

Video Editing

Capcut.

Customer Service & Engagement

Social Media Management

Instagram, Facebook, TikTok, Meta Business Suite, Metrocool, Buffer.

Content Creation & Curation

Canva.

Scheduling & Planning